Segment-of-one personalization Part 2: USAA, RBC prevail
96% member retention. The highest net promoter scores in home insurance, auto insurance and banking over the last decade. 64% ...
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Tag: SegmentofOne
Segment-of-One Personalization Part 1: The End Goal
The merits of well-executed personalization are legion. Financial institutions (FI) can potentially generate up to $300 million in revenue, ...
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